Let’s build a gender-balanced world

Let’s build a gender-balanced world

International Women’s Day is marked annually on March 8, focusing this year on innovative ways in which we can advance gender equality and the empowerment of women.

Perspective

The event comes as Finnair Plus highlights cooperation with the United Nations Entity for Gender Equality and the Empowerment of Women, or UN Women.

Finnair remains committed to its own equality and non-discrimination plan. For customers, this means that Finnair Plus members can choose to donate their points to UN Women, with a minimum of 1,000 points. The organisation delivers programmes and transforms policies to improve the lives of women and girls in nearly 100 countries.

As part of a UN Women project, Deyanira Cordoba from Colombia has learned about her economic rights, bodily autonomy, and more.

Indigenous women in Guatemala are feeding their families, growing their businesses, and saving money with the help of a UN programme.

For its own part, the Finnair Group monitors its equality at work performance by including questions in its annual We Together@Finnair employee survey on equality and non-discrimination.

“Finnair has been recognised for its work towards equality and women’s empowerment,” says Kati Ihamäki, Director of Corporate Sustainability, who was a speaker at the Global Engagement & Empowerment Forum on Sustainable Development 2019 in Seoul, Korea. “One of the best ways to develop societies is to empower women.”

For more details about point donation see finnair.com/plus

Text Tim Bird
Photo UN Women/Ryan Brown

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